Premo Cameras, 1914

Step back into 1914 and discover a world where every traveler could capture a moment with a single, lightweight device. This compact guide from the Canadian Kodak branch lists the Premo cameras and film packs, detailing their ease of use, reliable shutters, and lenses tested to the highest standards. With an impressive network of dealers stretching from London to Tokyo, the pamphlet reveals how photography was becoming truly portable, fitting into a boy’s pocket or a lady’s handbag.

The text explains the ingenious flat‑packed film system that loads in just two motions, letting users pull a safety tab before each exposure. Prices are laid out from a modest $1.50 for a basic model up to $150 for a top‑of‑the‑line version, illustrating the brand’s commitment to quality at every level. Listeners will hear the optimism of an era on the brink of change, when a simple camera promised to bring distant lands into the hands of everyday people.