the automotive business magazine Motor

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the automotive business magazine Motor

A long-running trade publication, this magazine has covered the business, service, and repair side of the automotive world for more than a century. It grew from an early motoring periodical into a well-known resource for shops, technicians, and industry professionals.

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Founded in 1903 by William Randolph Hearst, MOTOR began as an early publication for motorists and evolved over time into a leading American magazine focused on automotive service and repair. Its history reflects the growth of the car industry itself, shifting from the culture of early motoring to the practical needs of professional repair shops and technicians.

Today, the magazine is known for industry reporting, technical guidance, and information aimed at people working in automotive service. Rather than focusing mainly on consumer car reviews, it has built its reputation around helping readers understand how the business and technology of vehicle repair keep changing.