J. George (Justus George) Frederick

Born in 1882, Justus George Frederick wrote under the name J. George Frederick and built a career around explaining business in plain language. Sources connected with his books describe him as a founder of Business Bourse, a business research organization established in 1910, and as an early pioneer in marketing research.

His bibliography shows just how wide-ranging he was. Frederick wrote books on business research, sales management, telephone selling, stock investing, New Deal economics, and even food and cookery. That mix suggests a writer who was interested not just in commerce itself, but in how ordinary readers could make smarter decisions in work and daily life.

He died in 1964. Today, he is best remembered as one of those energetic popular writers who helped bring business thinking, market analysis, and practical advice to a broad American readership in the first half of the twentieth century.