author
Ben Smith
A sharp observer of modern media, he has helped shape coverage of politics and digital news at some of the biggest outlets in the United States. His work is especially known for explaining how the internet changed journalism, influence, and the race for attention.
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About the author
Ben Smith is an American journalist and author. He is the co-founder and editor-in-chief of Semafor, and he previously worked as a media columnist for The New York Times and as the founding editor-in-chief of BuzzFeed News.
Over the course of his career, he has covered American politics and the news business for outlets including Politico and the New York Daily News. His book Traffic: Genius, Rivalry, and Delusion in the Billion-Dollar Race to Go Viral explores the personalities and pressures that shaped the modern internet media era.
His writing is often praised for making complicated shifts in journalism feel clear and human, with a focus on how power, technology, and storytelling collide online.