Studebaker Corporation

Founded by the Studebaker brothers in South Bend, Indiana, the business began by building wagons and became a major supplier of horse-drawn vehicles before moving into automobiles in the early 1900s. It was one of the oldest transportation manufacturers in the United States, and its long history gives it a special place in American industrial culture.

Studebaker became known for stylish, sometimes daring designs and for adapting quickly as the auto industry changed. Over the decades it produced a wide range of cars and trucks, including later models such as the Champion, Lark, and Avanti, which helped keep the brand visible even as competition grew tougher.

The company’s automotive production eventually came to an end in the 1960s, but Studebaker remains a favorite among historians, collectors, and classic-car fans. Its legacy stands at the crossroads of two eras: the wagon age that built the company and the automobile age that made it famous.